Lily

Here is a fact: an Instagram post with at least one hashtag averages 12.6% more engagement than a post without a hashtag. Hashtags are powerful and are essential in Instagram’s sorting process. Chosen carefully, they can help your business reach your target audience, increase engagement and develop your brand image.  How to use hashtags for your business […]

Going viral on social media is what every business is looking to achieve. All the attention and engagement can take your business to the next level. But how to do it? Being a social media manager and a regular user and follower of different social medias, I have had the opportunity to use different strategies

Many people tend to forget the community aspect of a social network. Publishing photos or videos is not enough to reach one million followers. It’s important to be social and build good relationships with your audience simply because if they don’t trust you, they’ll go elsewhere. Good relationships on Instagram or the liking, commenting and

What is Social Selling exactly? Well, as its name suggests, social selling is the art of selling based on “social” tools.New web-based sales behavior, Social Selling is a digital marketing business strategy that uses social networks as leverage: Facebook, LinkedIn, Snapchat, Instagram, and to a lesser extent Twitter to sell or help with the sale. This sales technique will

To successfully plan your social media marketing strategy for 2019, here are a few trends to follow for your business. In an ever-changing social media landscape, it is always good to review your social media strategy at the beginning of the new year to clarify what worked and what can be improved. #1 Engagement It