What is Social Selling exactly? Well, as its name suggests, social selling is the art of selling based on “social” tools.
New web-based sales behavior, Social Selling is a digital marketing business strategy that uses social networks as leverage: Facebook, LinkedIn, Snapchat, Instagram, and to a lesser extent Twitter to sell or help with the sale. This sales technique will enable better sales lead generation and sales prospecting process and will also eliminate the need for cold calling.
How do you do it?
It’s all about making connections, sharing great content and tailor offers to your customers specific needs!